ArticleType: Member News
On September 11, 2014, Dr. James Chisholm of Dr. Bill Chisholm Optometrists celebrated 60 years in optometry by offering discounts on prescription glasses. In order to celebrate this great milestone, we asked Dr. Bill Chisholm a few questions about his 60 years of success.
Q: Provide a brief description of your business.
For over 60 years, Dr. James Chisholm has been practicing optometry in Ontario. Optometrists examine a patient’s eye for glasses or contact lenses, but also for any complications from systemic diseases such as diabetes or some tumors.
Q: How many employees do you have?
There are 11 staff members receiving patients, showing frames, edging lenses and fitting glasses. They also keep Bill Chisholm, Mike Flondra and myself on our toes.
Q: What factors have helped you to successfully reach this particular milestone?
I’ve always tried to be fair to our patients and have lived my professional and personal life by the golden rule: “Do unto other as you would have them do to you.”
Q: What has been your most memorable moment in business?
One memorable moment in time was when Bill and David graduated as Optometrists. Bill stayed in Timmins and David went to Sudbury.
Q: What’s one interesting thing about your business that people might not be aware of?
I am now working part-time with two Optometrists, Bill Chisholm and Michael Flondra.
Q: What is the biggest challenge you have overcome as a business to reach this milestone?
Optometry has changed greatly in the past 60 years. Frame styles have gone from six frames to hundreds. There were no invisible bifocals when I started. Now there are many types of invisible (or progressive) bifocals and the cost of the better designed lenses are higher. Plastic lenses are now used more than glass, the reverse of a few years ago.
Q: What has your experience doing business in Timmins been like thus far?
Timmins has been a wonderful area to practice optometry. Matheson, Ramore and Val Gagne helped me develop a practice when I went to Matheson once a week. Everyone is friendly.
Q: Describe how your business started, and how it’s changed over the years.
I moved from Pine Street to the 101 Mall when it opened and I’ve been happy with the location ever since. We did move four times within the 101 Mall over the years.
Q: What can we expect from your business in the future? Are there any plans on the horizon you would like people to know about?
Since optometry can now prescribe certain medications this may take more office time for appointments in the future.
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